The Way to Design a Better World
You ignore design at your peril. That’s what Steve Vassallo, general partner at Foundation Capital, believes. He’ll explain how, in recent years, the very concept of design has evolved and why it’s become indispensable to modern businesses. Drawing from his years as an IDEO product designer, entrepreneur, and startup investor, Vassallo also shares advice on how to go from a designer to a designer founder and how to build design-led organizations. For those who want to use the power of design to create positive change, Vassallo lights the way.